Have you noticed a lot more competition for your ideal clients?
If you think your market is saturated, you may be right.
Over the past decade, I have noticed several entrepreneurial fields becoming crowded. Areas like marketing, consulting, and business and life coaching have grown exponentially — especially since 2020 and the Great Resignation.
There are a few reasons for this growth, and on today’s episode $ix Figures Lab Coach Elizabeth Cook and I will talk about why certain fields have become saturated and how to ensure you stand out in a crowd.
Keep listening to learn the number one mistake service-based business owners make that practically guarantees they will be invisible to their ideal clients, why the way I describe my business has evolved over the years, and how to use the Blue Ocean Strategy to laser in on your niche and specialty.
