Letting go of control is something we all as business owners struggle with to varying degrees. When the time comes to scale your business, letting go of control is most difficult and most essential.
Join me as I coach Deanna Gillingham through her struggles with letting go of control and stepping into the role of CEO in her business. Deanna operates in an incredible micro-niche and has built an amazing business serving her very specific avatar–it’s a reminder that there is value in finding an unserved niche!
As Deanna moves towards scaling up her business, I help her to see that growing a team and having other people take on more responsibilities means letting go of control, and we talk through how she can achieve that step-by-step.
We also dive into what it means to work on your business rather than in your business, and some key functions of being a CEO, such as tracking KPIs, creating visibility for the business and showcasing your expertise as a high-functioning leader. I also share some of my strategies for Deanna to stop working so much, and start enjoying her success and her time with friends and family.
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Connect With Deanna Gillingham:
Books or Tools or Events Mentioned:
Other Links Mentioned:
BizChix Episodes Mentioned:
- 326: The Stages of Small Business – The BizChix Entrepreneur Growth Framework
- 319: How We Hired An Executive Assistant
- Other On Air Coaching Calls
5 Responses
Love how you niched down. Finding and serving an unfillfilled need.
Do you help me published my first book , “Entreprenurse”. She is the most giving, kindest nurse entrepreneur I have ever worked with. I was surprised to hear her on the podcast! Love what you’re doing,Deanna keep it up !!
Huge thanks to my great friend Deanna for being so transparent during this podcast & sharing on her FB page! I had not known about the Bizchix podcast *gasp*! Let’s just say this series & episode, in particular, could not have come at a better time in my business journey. I have used my travel time wisely & binged on many episodes. I listened to this one 3 times. Thanks for the great downloads & organizing the podcasts per the business stages! I have learned….and applied…..so much already!