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423: Business Beach Reads

423: Business Beach Reads

Our accountability coach Elizabeth Cook takes over the BizChix podcast this week. She rounds up the avid readers in our BizChix community to give their recommendations for Business Beach Reads. Going to the beach may not be possible for many of us right now, but it’s always possible to continually improve by learning and reading.  […]

422: We Need Each Other with Dr. Traci Baxley

422: We Need Each Other With Dr. Traci Baxley

Today I am coached by Dr. Traci Baxley on how to talk to my white kids (ages 5, 8 and 18) about racism. We recorded this epsidode as a Facebook Live about 10 hours before is being released. Thank you Dr. Traci Baxley for sharing that We Need Each Other and for your teaching on […]

421: Is My Niche Too Small? [understanding micro-niches]

421: Is My Niche Too Small?

Did you know that going small can help you grow big? This is an absolutely counterintuitive concept. But it works. Going small can help you grow big. One of the concepts I teach the most is the power of specializing and how it actually makes your business easier and more profitable. But some of you […]

420: Find Your Story and Get the Publicity You Deserve with Amanda Berlin

420: Find Your Story and Get the Publicity You Deserve with Amanda Berlin

I believe every woman, including you, has an important story to share with the world. Your stories help others see what is unique about you. It makes you memorable.  But how do you get your stories out there?  How do you know what will resonate with others and how do you get the media interested?  […]

419: [coaching] Should She Offer Classes or Hire More Providers with Lydia Paasch

Lydia Paasch discovered her passion for personal finance after she read her first Dave Ramsey book. After a career with one of the nation’s top accounting firms and experience as an Advanced Certified QuickBooks Pro-Advisor, she now helps small businesses keep their books in order.  In this on-air coaching call, I help Lydia figure out […]

417: The Science of Mindset with Allison Jordan

The Science of Mindset with Allison Jordan

One of the most important things we can work on right now as entrepreneurs is maintaining a positive mindset. Easier said than done, right? If you are trapped in fear and in a loop of procrastination, then how are you going to attract your right fit client? Our guest today, Allison Jordan, is an expert […]

416: The Power of Experimenting: Embrace Ms. Trial and Ms. Error

The Power of Experimenting: Embrace Ms. Trial and Ms. Error

Think back to the story of Goldilocks. Remember how she tries Mama and Papa Bear’s porridge? One is too hot, the other too cold and then, she settles on Baby Bear’s, which is just right. I’m going to share my own entrepreneurial Goldilocks story of trial and error. It took me a long time to […]

413: It’s Not About The Price with Melina Palmer

It's Not About The Price with Melina Palmer

Why do we make the buying decisions we do? What leads us to say yes, when we might not have been planning to? What are the barriers to a potential client saying yes to you? How should we share testimonials? In this episode, you will get answers to those questions and so much more as […]

412: [coaching] How To Increase Revenue When You Are At Capacity with Gena Lester

Gena Lester has a successful local service-based business, but she is at capacity. She wants to grow and there are a few options she can pursue. In this on-air coaching call, we discuss ways to increase prices, ways to package her services differently, whether or not she should hire another provider, and how she could […]