270: The Magical Art of Niching Down

The Magical Art of Niching Down

Niching down can be scary. It feels like you are saying no to a huge group of people and turning down business. But the truth is when you try to talk to EVERYONE, you end up talking to no one. In this episode I share 9 ways niching down can benefit you, plus I share about four BizChix community members who saw huge growth in their businesses by choosing to serve a specific niche.

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